Our team

Bjørn Magnus Bjørnstad

CEO

Seasoned Global Life Science Executive with extensive experience in Business Development, Market Access, Public Affairs, and Governmental Affairs. Proven track record of exceptional performance at industry leaders including Pfizer, Roche, Biogen, Merck, and HoloCare. Demonstrated ability to drive substantial impact on business strategy through innovative initiatives.

• Proven track record of global commercial and market access successes, including world-renowned rare disease products and recent market access initiatives for HoloCare in the USA
• Demonstrated ability to develop and execute long-term commercial strategies, incorporating sophisticated pricing policies and value propositions that resonate within stringent cost containment environments
• Holds a Master's degree in Political Science from the University of Oslo, an MBA in International Finance from Griffith Univeristy in Australia, and International political economics from Kyung Hee University, South Korea.

Strategic Leadership and Cross-Functional Collaboration

• Spearheaded successful neurological product launches through effective cross-functional leadership.
• Adept at navigating complex regulatory landscapes and healthcare systems that rely on incremental cost-effectiveness and quality-adjusted life year metrics

Stakeholder Engagement and Market Intelligence

• Possesses the enthusiasm, drive, resilience, and interpersonal savvy necessary to engage effectively with key stakeholders, including payers, prescribers, and decision-makers
• Employs a holistic approach to market analysis, consistently staying ahead of industry trends and evolving access requirements from authorities

Innovative Market Access Strategies

• Expertise in developing customized market access strategies that balance local consumer preferences with global best practices
• Skilled in building strategic partnerships and alliances to facilitate smoother market entry and accelerate growth in new territories

Adaptability and Forward-Thinking

• Demonstrates a keen ability for horizon scanning, ensuring preparedness for constant changes and emerging demands in the healthcare landscape
• Combines analytical skills with strategic foresight to anticipate market shifts and position products for long-term success.